Trade fairs in China are picking up speed again: Auto China 2020, the first major international motor show since the beginning of the pandemic, was successfully held in Beijing in early October. Thanks to a strict hygiene and safety concept, car manufacturers and suppliers were able to showcase their latest products and technologies to about 530,000 visitors at 200,000 square meters. In China, trade fairs are almost at the level of previous events. At the same time, the Chinese automotive market is undergoing a major recovery.
Against the background of these positive developments, Auto Shanghai opens its doors from April 21 to 28, 2021. For eight days, the National Exhibition and Convention Center (NECC) in the Chinese business metropolis will once again attract the international automotive world. Peter Bergleiter, Managing Director of IMAG, who has been the European co-organizer of the trade fair since 2003: “We are very much looking forward to offering international supplier companies a platform in China once again, since the Chinese auto market still finds broad interest. And events such as Auto China 2020 have shown in recent weeks that it is possible to stage even large trade fairs successfully and safely with the appropriate concepts.”
China is the world’s most important market for future technologies in the automotive industry, not least thanks to state funding, smart city initiatives and the growing integration of vehicle, road and urban infrastructure. Chinese and foreign-funded manufacturers are increasingly producing New Energy Vehicles (NEVs) which already accounted for 40 percent of the new vehicles presented at Auto China 2020. Various newcomers, among them also technology firms, are developing intelligent solutions for the auto industry. That is why New Mobility China, a separate platform at Auto Shanghai, will have its focus completely on issues such as electromobility, autonomous driving and digitalization.